RIDGEWOOD, N.J. — The one millionth teen Invisalign patient is being treated by a Ridgewood orthodontist.
Marc Blair, 11, will soon have a straighter smile, thanks to Dr. Nicole Clemente of Clemente Orthodontics, a top 1 percent practice for Invisalign.
"Our philosophy is simple," said the doctor, a West Nyack, N.Y. native.
"Use the latest and greatest technology, in a healthy and efficient manner, while providing a warm and caring environment. We love what we do."
Align Technology, Inc., which makes the most advanced clear aligner system in the world, has more than 100,000 Invisalign-trained doctors, reflecting increasing preference for Invisalign clear aligners for teenage orthodontic treatment.
"I chose Invisalign aligners because I didn't want metal on my teeth," Blair said. "Plus, I liked that I could take them off and eat anything, anytime too."
In September 2016, Align Technology announced that the 4 millionth patient had started Invisalign treatment. In April 2017, Align announced that 4.5 million patients had started treatment with Invisalign clear aligners.
During the first quarter of 2017, 49,000 teenagers started treatment with Invisalign clear aligners, an increase of 32 percent year-over-year.
These results are roughly 10 times the orthodontic industry growth rate of low- to mid-single digit percentage, reflecting substantially higher use by teenager patients and a positive indication of market share gains from metal braces.
"Teenagers make up 75 percent of the orthodontic market and represent a huge opportunity to drive continued growth for Align," said Raphael Pascaud, Align Technology Chief Marketing Officer.
"We are thrilled that over 1 million teenagers and their parents have now chosen Invisalign clear aligners over metal braces. Reaching this milestone in conjunction with the launch of a new teen-focused Invisalign brand marketing campaign is very timely. Using targeted advertising and innovative collaborations, Align continues to challenge metal braces as the status quo method for straightening teeth by educating parents about the benefits of Invisalign clear aligners, while ensuring teenagers know Invisalign treatment is the best option for their lifestyle."
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